Just by looking at the definitions (provided by wikipedia- a good starting point for research, however unreliable for in-depth study), I would venture to say the difference between isolation and quarantine is the harshness of the word. Perhaps ‘quarantine’ is used as to confuse the public and avoid panic. Quarantine does have a close resemblance to vaccine.

i‧so‧la‧tion 
1.
an act or instance of isolating.

2.
the state of being isolated.

3.
the complete separation from others of a person suffering from contagious or infectious disease; quarantine.

4.
the separation of a nation from other nations by isolationism.

5.
Psychoanalysis. a process whereby an idea or memory is divested of its emotional component.

6.
Sociology. social isolation.
[Origin: 1825–35; isolate + -ion]

—Synonyms 2. See solitude. 3. segregation.


quar‧an‧tine 
1.
a strict isolation imposed to prevent the spread of disease.

2.
a period, originally 40 days, of detention or isolation imposed upon ships, persons, animals, or plants on arrival at a port or place, when suspected of carrying some infectious or contagious disease.

3.
a system of measures maintained by governmental authority at ports, frontiers, etc., for preventing the spread of disease.

4.
the branch of the governmental service concerned with such measures.

5.
a place or station at which such measures are carried out, as a special port or dock where ships are detained.

6.
the detention or isolation enforced.

7.
the place, esp. a hospital, where people are detained.

8.
a period of 40 days.

9.
social, political, or economic isolation imposed as a punishment, as in ostracizing an individual or enforcing sanctions against a foreign state.
–verb (used with object)
10.
to put in or subject to quarantine.

11.
to exclude, detain, or isolate for political, social, or hygienic reasons.
(wikipedia.com)

There is a disaster.

WHO? what? WhErE?
When? what does that mean?
What do I need to do? What shouldn’t I do?
Do I need to contact anyone?


Obviously it’s important to keep a business up and running no matter what may try to prevent it. Businesses need contingency plans in order to anticipate any disasters or potential problems. But in order to insure a good ‘restart’ and maintain a calm atmosphere, you must be able to contact your employees and answer any questions they have. A confused worker will be unsure of the course of action required to accomplish the goals of the firm.

A good start to Contingency plans can be found by listening to or reading work by Emergency Managers. The four bases of what they do can be seen as:

1. Preparedness
2. Mitigation
3. Response
4. Recovery

These broad topics are great foundations for businesses to build procedures on.


More specifically, some companies start contingency plans using these steps:

Business Impact Analysis
Contingency Planning
Contingency Audit and Assurance
Risk Analysis
Service Level Agreements
ISO 17799
( http://www.business-continuity-world.com/ )



OR BETTER YET (NOTE THE COMMUNICATION) :

1. Establish Organizational Planning Guidelines
2. Business Impact Analysis (the Risk Assessment)
3. Develop detailed Contingency Plans
4. Validate
5. Communicate the Plan

( http://www.technologybestpractices.com/contingencyplanning.htm )



Following model taken from Wikipedia.com:
BUSINESS CONTINUITY PLANNING LIFE CYCLE
(all this is in a continuous circle leading to the next point)

->maintainance -> Analyisis -> Solution Design -> immplementation -> testing & Acceptance ->

Sample Plans:

Excellent Sample Plans - Submitted by Ed Pearce (EAB Member)

BRP - Development Guide - (Word Document)

www.drj.com/new2dr/samples.htm (disaster recovery journal)

CLEAR WATER OIL COMPANY PLAN:
http://www.epa.gov/oilspill/pdfs/guidance/F_ContingencyPlan.doc


Something Interesting: http://www.ifnews.com/

Ethics and Social Responsibility are two key success factors on which an organization should be founded. It is important to uphold the laws of your citizenship and rules of the organization you are representing no matter where business may take you. Some argue that this will only help the company in the long-run, but it certainly can not hurt.

Green Mountain Coffee (GMC) was named number one on Business Ethics Social responsibility list for 2006
http://www.business-ethics.com/whats_new/100best.html

To see GMC’s core values and social responsibility values:
http://www.greenmountaincoffee.com/ContentPage.aspx?name=SocialResponsibility

The following will link to the CNN video of Pres. Bush's speech about NK nuclear bomb test claim. This is a model of self control needed inorder to keep nerves of your public at a minimum during a crisis or a tense situation. Note that mitigation is key.

http://www.cnn.com/video/ Under Politics tab : Bush condemns test claim

HISTORY OF PR

I find it interesting how PR is related in most people’s minds with a negative connotation.

Shouldn’t the people who care most about the PR profession (ie- PR practitioners) be able to help create a positive attitude or feeling about the role they play in society?

Are they not the people most equipped to face such a battle?

INTERESTING FACTS ------

All of the information posted in this blog was found was found on the following websites:
stats: http://www.prsa.org/_Resources/Profession/index.asp?ident=prof1)
Arp: http://www.prsa.org/_Resources/Profession/6c030004.asp?ident=prof

Statistics
According to the Bureau of Labor Statistics, public relations will be one of the fastest growing fields between 1998 and 2008, that does not require a Master's Degree or higher. Although the PRSA/IABC 2000 Salary Survey the number of PR professionals has risen from 22% in 1996 to 30%.

In 1998, public relations specialists held approximately 122,000 jobs, according to the Bureau of Labor Statistics. Approximately 13,000 of those people were self-employed. The Bureau of Labor Statistics also states that there were approximately 485,000 advertising, marketing and public relations managers working in all industries in 1998.

The PRSA/IABC 2000 Salary Survey states that the median range for public relations practitioners is $53,000, a $4,000 increase from 1995. Salaries ranged from $28,000 to $147,000 in 1999.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Public Relations Unscrambled
by Ron Arp
Reprinted from Public Relations Tactics, March 2000 (6C-030004)
On a recent flight to Seattle, I sat next to a woman from Cape Cod who was accompanying her octogenarian father on vacation. With the eagerness of children, they cracked open a book-sized folio. In it was a travel edition of Scrabble. I glanced occasionally as they constructed words from the seven chips drawn from a velvet bag, relying on a pocket dictionary to verify their lettered concoctions.
Meanwhile, I began to search for a definition of public relations. For a half-century, PR pros have struggled to explain what it is they do. Media relations? Spin? Reputation management? Brand development? Or perhaps the loftier notion of expressing one’s character?

And there it was, right before my eyes. By watching the pair, it dawned on me where I could find the true meaning of public relations. It was scrambled within the 15 letters comprising the words “public relations.” With some fanciful help from anagram software, here’s what I found:
Loaner Publicist: Precisely! We’re hired guns. We’re on loan. We find ways to publicize things.
A Loner Publicist: A definition of people who fail at being a good loaner publicist. Synonym: “between jobs.”

Brilliance Spout: Now we’re talking. We love to hear ourselves wax philosophical about things of this world. Our wisdom (and ego) overflows. The greater question is whether clients want to drink — or gargle — with it.

Incurable Pilots: We long to be the project pilot. We’re certain we can fly better than anyone else — even after we crash.

Prosaic Bulletin: If you saw some of the hefty reports we produce for clients, you’d understand the relevance of this label.

Ballpoint Cruise: This is another name for outlining tomorrow’s presentation on the red-eye flight after today’s client crisis robbed us of preparation time.

Parboil Cutlines: Of course, we always hope cutlines boil for a long time. But we’ll take a short boil over no boil at all.

Bullier Captions: Oh, please. There’s plenty of bull in our captions already.

Plausible Citron: A fanciful name for handling programs that bear fruit.

Social Blueprint: Making society better is at the heart of every program. The variables become what and how.

Corpulent Alibis: A scary insight. Have you ever talked to a CEO after the attorneys just left his or her office? It takes weeks to re-humanize them.

Nebular Politics: A fitting description for those who refer to PR as soft lobbying.
About Nicer Pills: One could clearly associate PR as a pleasant pill compared to firing one’s way to the latest quarterly earnings target.

Culpable In Riots: If cigarette makers cause cancer and handgun makers cause murder, then maybe PR causes riots.
(Note to self: Call legal, quickly!)

Pubertal Silicon: A definite sign that our workforce is younger and computerized.

Scruple Libation: Believe it or not, PR people get into serious debates over ethics.

Republican Toils: Capitalists in PR remind us that “business” and “profit” are not four-letter words.

Capture Billions: For the purists, this means target audience impressions. For the boss, this means next year’s business objective.

A Prebill Suction: A strange phenomenon that happens as fiscal years conclude.

Ulceration Blips: A medical reality for anyone who actually thinks about a lifelong career as a PR pro. (Note to self: Let’s pitch the Tums business.)

Now I feel better about the meaning of public relations: It’s practically anything you want it to mean.

WEEK 2

JOBS IN PR


I am interested in PR because of the wide variety of flavors it can bring. Boredom is a very scary thing. I never want to become complacent about school, work, relationships or anything else that I am involved with. It is important to love what you do because you know that it will make an impact somewhere, somehow.

Agency and Corporate communications provide an okay starting pay, but as you move up the ladder, more money is inevitable.

Government relations is also interesting. I’m not talking about political parties and what not (I could never do that—I have too many opinons of my own J ), but Emergency Management Communications. Being involved with disasters through people like FEMA, and through non-gov agencies like the Red Cross will allow me (providing I can get in that arena) to serve the general population.

The job I could do:
http://www.fema.gov/news/recentnews.fema


This is an interesting model of crisis communications: http://www.e911.com/monos/A001.html


For jobs: www.prweekjobs.com

Pub-lic  /ˈpʌblɪk/ Pronunciation Key - Pronunciation[puhb-lik]

–adjective

1.	of, pertaining to, or affecting a population or a community as a whole: public funds; a public nuisance.

2.	done, made, acting, etc., for the community as a whole: public prosecution.

3.	open to all persons: a public meeting.

4.	of, pertaining to, or being in the service of a community or nation, esp. as a government officer: a public official.

re·la·tion (r-lshn)
n.

1. A logical or natural association between two or more things; relevance of one to another; connection: the relation between smoking and heart disease.
2. The connection of people by blood or marriage; kinship.
3. A person connected to another by blood or marriage; a relative.
4. The way in which one person or thing is connected with another: the relation of parent to child.

public relations 

1.	the actions of a corporation, store, government, individual, etc., in promoting goodwill between itself and the public, the community, employees, customers, etc.

2.	The art, …

It is man’s nature to construct a shell of comfort around him, to command the world he lives in. Man is scared not to be in control, to not be able to monitor things that affect him.

This same nature is easily copied over to business. Organizations need to be able to effectively communicate to the publics of their concern in order to efficiently operate and maintain an audience.

Public Relations practitioners (PRP) are people who are trained to decide what is best to communicate to whom at what time. PRP’s must be quick witted people with the ability to portray an image with out misconstruing intentions of the organization.

Maintaining an ethical and value driven purgative may be difficult, but is a must in order to serve the best interest for everyone in the long-run…

hi.